
DTC Growth Acceleration – BePopcorn
Sélève accelerated BePopcorn’s direct-to-consumer growth through a performance-led strategy focused on acquisition, optimisation and retention. E-commerce strategy, UX/UI refinement and CRO enhancements strengthened conversion pathways, ensuring the platform operated as a high-efficiency revenue engine.
CRM automation and retention workflows increased customer lifetime value, while SEO and paid performance marketing scaled targeted traffic. The result was a structured growth ecosystem built to maximise profitability while reinforcing long-term brand momentum.